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Customer

Represents a store customer: global id, source channel, contact fields, email/SMS marketing consent and timestamps, locale, and aggregates such as total spent, currency, and order count, plus created/updated timestamps. This is the payload shape used when customer master data moves through Flowlyze integrations.

Full JSON example​

{
    "id": "ex_u9Jk3wXy7Zm1",
    "channel": "demoipaas",
    "email": "m.rossi@test.com",
    "createdAt": "2025-10-14T13:09:29+00:00",
    "updatedAt": "2026-01-16T10:42:56+00:00",
    "firstName": "Mario",
    "lastName": "Rossi",
    "phone": null,
    "locale": "en",
    "tags": [],
    "acceptsEmailMarketing": false,
    "acceptsEmailMarketingDate": null,
    "acceptsSmsMarketing": false,
    "acceptsSmsMarketingDate": null,
    "totalSpent": 189.5,
    "currency": "EUR",
    "ordersCount": 1
  }

Notes​

  • Sample ids are illustrative strings; in production they follow the integrated/destination platform format (numeric, UUID, GID, etc.) and do not imply a specific vendor.
  • accepts* fields and related dates capture marketing consent.
  • totalSpent and ordersCount are usually provided by the sales channel.